Author Bio
KATE BURDA
HNN columnist

Kate Burda is founder and CEO of Kate Burda & Co. The firm focuses on accelerating revenue through sales, marketing and revenue management.

Kate Burda & Co. works with companies and organizations to build revenue strategies that are relevant in today’s economy and marketplace. Kate’s vision is to work alongside people and organizations to innovate to become more profitable and agile; leaving legacy thinking behind.

Burda’s work disrupts old-line thinking as clients understand the Most Profitable Customer and create strategies that are based on financial performance rather than focusing on costly initiatives. Burda works with teams in elevating methodology and processes to engage with customers; whether they are in sales, revenue management, or marketing. Clients include financial investors and owners, management companies, and brands both inside and outside of the hospitality industry.

Kate Burda also teaches Revenue Management at Purdue University.