STR: US Q3 2020 hotel performance
STR: US Q3 2020 hotel performance
21 OCTOBER 2020 8:52 AM

In the third quarter, U.S. hotel occupancy declined 32.2% to 48%, ADR dipped 24.1% to $101.25 and RevPAR decreased 48.5% to $48.58.

HENDERSONVILLE, Tennessee—The U.S. hotel industry reported its lowest third-quarter occupancy level on record, according to Q3 2020 data from STR.

Q3 2020 (percentage change from Q3 2019):

• Occupancy: 48.0% (-32.2%)
• Average daily rate (ADR): US$101.25 (-24.1%)
• Revenue per available room (RevPAR): US$48.58 (-48.5%)

The absolute occupancy and RevPAR levels were the lowest for any Q3 in STR’s U.S. database.

Among the Top 25 Markets, Oahu Island, Hawaii, saw the lowest occupancy level (24.1%), while Norfolk/Virginia Beach, Virginia, experienced the highest occupancy (61.4%).

Three additional Top 25 Markets reported occupancy above 50%: San Diego, California (51.9%); Detroit, Michigan (51.0%); and Los Angeles/Long Beach, California (50.6%).

In aggregate, the Top 25 Markets fell behind all other markets in each of the three key performance metrics.

Additional Performance Data
STR’s world-leading hotel performance sample comprises 68,000 properties and 9.1 million rooms around the globe. Members of the media should refer to the contacts listed below for additional data requests.

About STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit and
North America Media Contact:

Haley Luther
Communications Coordinator
+1 (615) 824-8664 ext. 3500

General Media Inbox:

The above is a news release written by a third party. While HNN’s editorial mission is to produce unique content, it occasionally publishes timely, newsworthy news releases to complement in-house reporting efforts. All news releases are clearly marked as such. For questions and clarification, please contact Editorial Director Stephanie Ricca at

No Comments

Comments that include blatant advertisements or links to products or company websites will be removed to avoid instances of spam. Also, comments that include profanity, lewdness, personal attacks, solicitations or advertising, or other similarly inappropriate or offensive comments or material will be removed from the site. You are fully responsible for the content you post. The opinions expressed in comments do not necessarily reflect the opinions of Hotel News Now or its parent company, STR and its affiliated companies. Please report any violations to our editorial staff.