STR: Central/South America hotel data for Q1 2018
STR: Central/South America hotel data for Q1 2018
23 APRIL 2018 7:33 AM

Hotels in Central and South America reported occupancy rose 4.5% to 57.6% in March. ADR increased 7.9% to $108.70 and RevPAR rose 12.8% to $62.60.

LONDON—Hotels in the Central/South America region reported positive Q1 2018 performance results, according to data from STR.

U.S. dollar constant currency, Q1 2018 vs. Q1 2017

Central/South America

• Occupancy: +4.5% to 57.6%
• Average daily rate (ADR): +7.9% to US$108.70
• Revenue per available room (RevPAR): +12.8% to US$62.60

Local currency, Q1 2018 vs. Q1 2017


• Occupancy: +7.5% to 63.6%
• ADR: +28.3% to ARS2,350.20
• RevPAR: +38.0% to ARS1,493.79

The absolute occupancy level was the highest for a first quarter in Argentina since 2008. An occupancy increase in March (+4.5%) was the 15th consecutive month of occupancy growth for the country. Demand growth in Buenos Aires was the highest for Q1 since 2010. The Lollapalooza music festival helped push RevPAR (+73.0%) during 16-18 March.
STR analysts also note that inflation continues to influence ADR in the country.


• Occupancy: -2.5% to 66.7%
• ADR: -5.2% to CLP75,139.81
• RevPAR: -7.6% to CLP50,146.52

Due primarily to supply growth, absolute RevPAR was the lowest for a first quarter in the country since 2010. At the market-level, Santiago reported a 0.6% Q1 decrease in RevPAR, which was due to a 2.5% decline in ADR. Occupancy in the market was more stable as growth on weekends overshadowed declines during the week.


• Occupancy: +5.4 to 58.5%
• ADR: +1.8% to COP272,687.74
• RevPAR: +7.3% to COP159,612.10

Positive performance was mainly driven by January and February, as a slowdown in demand growth (+3.3%) for March allowed occupancy comparisons to fall into negative territory (-0.2%). Regardless, absolute occupancy was the highest for a first quarter in Colombia since 2011. When looking at market-level data, Bogotá experienced its highest Q1 occupancy level since 2012. ADR in the market decreased 3.2%. Bogotá’s occupancy and RevPAR growth was highest on 16 March, helped by a Depeche Mode concert at Parque Simon Bolivar and a FIFA council meeting.

Download STR's March 2018 hotel review.

International Media Contacts:

Alex Anstett
Marketing & Communications
+44 (0)207 922 1979

Naureen Ahmed
Director of Marketing, Research & Analysis
+44 (0)207 922 1965

The above is a news release written by a third party. While HNN’s editorial mission is to produce unique content, it occasionally publishes timely, newsworthy news releases to complement in-house reporting efforts. All news releases are clearly marked as such. For questions and clarification, please contact Editor-in-Chief Stephanie Ricca at

No Comments

Comments that include blatant advertisements or links to products or company websites will be removed to avoid instances of spam. Also, comments that include profanity, lewdness, personal attacks, solicitations or advertising, or other similarly inappropriate or offensive comments or material will be removed from the site. You are fully responsible for the content you post. The opinions expressed in comments do not necessarily reflect the opinions of Hotel News Now or its parent company, STR and its affiliated companies. Please report any violations to our editorial staff.