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HNN Editors
Why hoteliers should avoid an Orbitz boycott
August 29 2014
By Patrick Mayock American Airlines on Tuesday pulled its inventory from Orbitz. Hoteliers would be foolish to attempt the same. 
JW Marriott training is en pointe
August 28 2014
By Shawn A. Turner JW Marriott is taking an innovative approach to impressing upon staff the importance of forging connections with guests.
Please ... please don't show your rear
August 27 2014
By Jeff Higley Industry veterans Jerry Daly, Mark van Hartesvelt, Nancy Johnson and Randy Smith pull no punches when giving advice to the audience at the Southern Lodging Summit @ Memphis.
GDP isn’t the best indicator of hotel demand
August 25 2014
By Alicia Hoisington STR’s Chad Church doesn’t like GDP when looking at hotel demand. Instead, GPDI is the bread and butter, he told attendees at the Hotel Data Conference.
‘Work martyr’ complex can’t stop record demand
August 22 2014
By Patrick Mayock Four in 10 Americans don’t use all their paid time off, which likely translates into lost hotel bookings. That didn’t stop demand from hitting a new record in July, however. 
STR and STR Global
Reality of recovery left up to interpretation
August 6 2014
By Stephen R. Hennis What one person views as risk, another person sees as opportunity. Such is the case when interpreting hotel industry performance. 
5 things to know: US June hotel performance
August 1 2014
By Jan Freitag One performance metric increased to its highest point of any June this century. 
NYU ‘14: Naked cowboys and service delivery
June 10 2014
By Jan Freitag

Just like the Naked Cowboy’s newfound competition on the streets of Times Square, the thinking seems to be that if one is good, more must be better.

Digital
Creating a digital ecosystem
August 13 2014
By Scot Hornick and Dan Kowalewski The hotel industry must get mobile technology right for digital strategy success.
Mobile offers economic way to market hotels
July 14 2014
By Kristen Gramigna Mobile marketing provides an inexpensive way to reach customers through the tools they’ve come to rely on: smartphones and tablets.
5 ways to minimize intermediary costs
July 9 2014
By Tim Peter

Costs for acquiring guests are rising. Have you considered why?

Operations
6 tips for the hotel F&B market concept
August 13 2014
By Peter Connolly The marketplace restaurant offers a great opportunity to provide guests with new dining and entertainment options. Remember these six principles, and your marketplace should be a great success.
Launching an ‘eyes and teeth’ campaign
August 8 2014
By George Jordan A hotel’s mission statement can be a valuable tool that guides management and staff to effectively meet their goals.
How to run a truly 'punctilious' hotel
August 7 2014
By Doug Kennedy Hoteliers can show great attention to detail when it comes to their properties’ operations. Here are a few ideas to get started.
Legal
Keep patent trolls out of your hotel
July 29 2014
By Bakulesh 'Buggsi' Patel Don’t let yourself be a victim of patent trolls. Hoteliers should take action in the patent-reform fight.
Regulating e-cigarette usage in hotels
July 28 2014
By Paul F. Pautler While there are still many unknowns regarding e-cigarettes, hoteliers can regulate them in the same way as traditional tobacco products.
Determine whether an agreement is executory
July 24 2014
By Jason B. Binford While it might not be easy to determine whether an agreement is executory, hoteliers should at least be aware of the issue.
ISHC Global Insights
Guest service more important than ever
August 8 2014
By Thomas K. Tritschler Hospitality always will be about an experience, an emotion. It’s not something guests can take home and put on a shelf.
US lags in high-speed rail
July 15 2014
By Gregory T. Bohan
Several high-speed rail projects are in the development pipeline in the U.S., and the tourism industry is taking notice. 
 
Welcome, embrace Chinese tourists
July 8 2014
By Ron Watanabe The Chinese are traveling in greater numbers, and countries such as the United States must do more to accommodate them.
Ownership
Prepare now for the next downturn
August 11 2014
By Joseph Smith By acting now, you will consolidate your gains and ensure that your people and your property are prepared for the next downturn.
Cash flow key to recovery, not RevPAR
August 6 2014
By Joel Ross The only thing that really matters to an owner and investor is cash flow. RevPAR is irrelevant in the absence of strong ROI.
Expert thoughts on the hotel investment space
May 28 2014
By Michael Cahill and Michael Torres

Read key insight from the minds of those controlling the hotel real estate market.

Revenue Management
Study customer segments to optimize profits
April 30 2014
By Tim Wiersma

Some hoteliers do not understand the contribution a particular customer can bring to a hotel or resort.

New revenue strategy needed to stay profitable
April 1 2014
By Patrick Bosworth

To regain competitiveness, hoteliers need to find ways to create value for consumers in the booking process. 

Operators must prepare for industry growth
March 31 2014
By Joseph Smith

A divergence in industry forecasts can’t obscure a deeper consensus: continued industry growth.

Sales & Marketing
How to merge face to face with technology
August 27 2014
By Larry Mogelonsky Hoteliers should work toward a hybrid model where face-to-face communications complement their electronic counterparts and vice versa. 
Enhancing a loyalty program with gamification
July 30 2014
By Larry Mogelonsky Restructuring your loyalty program through the concept of “gamification” might make it addictive to consumers.
How to implement a rooms upselling program
July 21 2014
By Doug Kennedy Use these best practices when it comes to creating a rooms upselling program to maximize profits.
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