Special Report: The state of social media
 
Special Report: The state of social media
24 JUNE 2016 6:28 AM

In this special report, which will run two pieces of content every other Friday through 23 September, hotel marketing experts discuss the state of social media and the plethora of platforms for engaging guests.

Social media remains an important piece of the hotel sales-and-marketing puzzle. However, social media platforms have proven to be more than a way to market hotels; they have become a way to build a hotel’s reputation.

In this special report, which will run two pieces of content every other Friday through 23 September, hotel marketing experts discuss the state of social media and the plethora of platforms for engaging guests.

We will examine how hotel marketers use eight of the major social media platforms to drum up business while maintaining a relationship with past, present and future guests. The report will address some of the major platforms that have fallen by the wayside, interesting stats surrounding platform usage and how hotel marketers determine which platform fits their company’s marketing strategies best.

Happy engaging,

The HNN editorial staff

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Why Facebook reigns supreme in hotel social marketing
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Why some social platforms aren’t worth hoteliers’ time
Infographic: 10 Instagram strategy tips for hoteliers
How hoteliers can capitalize on Twitter’s evolution
Infographic: Taking stock of social media platform usage
The hoteliers’ guide to successful Snapchat marketing
What hoteliers need to know about Instagram changes

1 Comment

  • Guest September 16, 2016 3:02 PM Reply

    Will you have the full report as a pdf download?

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