Bold colors to dominate hotels in 2017
Bold colors to dominate hotels in 2017
13 JANUARY 2017 9:26 AM

In line with color forecasts for 2017, hotel designers said they anticipate brighter colors will be incorporated at properties in the U.S.

REPORT FROM THE U.S.—Bold pinks, blues, greens and oranges are expected to be seen inside and outside of hotels in 2017, hotel design experts said.

That’s in line with the 2017 color forecast by Sherwin-Williams and Pantone Color Institute, which points to both bright and neutral colors as trends to look out for this year.

“I expect we’ll see the brighter new colors used in many of the same ways that other trendy colors are typically used, like on accent walls and on throw pillows,” said Mike Varner, EVP of brand strategy and management at WoodSpring Hotels. “However, the color of the year (from Sherwin-Williams)—Poised Taupe—is neutral enough with just the right amount of warmth that it could be a highlight in many areas.”

Krishna Paliwal, SVP of design and development at La Quinta Inn & Suites, said “color palettes in hospitality are in a fun place right now.”

“They’re awakening a vibrant and bold energy that is being complemented and softened by natural wood finishes and textures,” he said. “The new color trends presented in 2017 play toward the warm neutrals that we currently see and will continue to see in the new year.”

In a Hotel News Now end-of-year roundtable, designers said some color trends from 2016, such as grays and dual color tones, are here to stay.

Exterior design
Most of these energetic colors will be used when designing hotel interiors, but Ken Lam, cofounder and principal at Navigate Design, said Pantone’s 2017 color of the year, “Greenery,” will be seen in exterior design.

“We see the use of the Greenery color as a non-dominating accent,” he said, “either via styling or actual planting/landscaping in the space.”

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