LONDON—The Middle East/Africa region reported mostly positive performance results during October 2011 when reported in U.S. dollars, according to data compiled by STR Global.
The region ended the month with a 3.4-percent decrease in occupancy to 63.4 percent, a 7.3-percent rise in average daily rate to US$169.42, and a 3.6-percent increase in revenue per available room to US$107.37.
“Across the Middle East, demand continued to improve with a 12-percent growth against October 2010, while supply growth remained around the 5-percent mark. The favourable dynamic between the two provided the subregion with its first double-digit RevPAR growth of the year”, said Elizabeth Randall, managing director of STR Global. “Northern Africa’s trading continued to be difficult with declining demand resulting in declining occupancy and average room rates. Southern Africa, on the contrary, reported demand, occupancy and RevPAR growth”.
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Highlights among the region’s key markets for October include (year-over-year comparisons, all currency in U.S. dollars):
• Sandton, South Africa, and the surrounding areas, reported the largest occupancy increase, rising 13.4 percent to 60.8 percent, followed by Abu Dhabi, United Arab Emirates, with a 10.5-percent increase to 76.0 percent.
• Cairo, Egypt, posted the largest occupancy decrease, falling 38.4 percent to 46.4 percent, followed by Amman, Jordan, with a 22.6-percent decrease to 65.1 percent.
• Riyadh, Saudi Arabia, rose 9.2 percent in ADR to US$294.70, reporting the largest increase in that metric, followed by Jeddah, Saudi Arabia, with an 8.7-percent increase to US$188.61.
• Abu Dhabi (-13.1 percent to US$166.97) and Cairo (-13.0 percent to US$111.44) ended the month with the largest ADR decreases.
• Three markets achieved double-digit RevPAR increases: Jeddah (+14.5 percent to US$146.77); Dubai, UAE (+13.5 percent to US$194.05); and Muscat, Oman (+10.2 percent to US$180.43).
• Cairo fell 46.4 percent in RevPAR to US$51.76, reporting the largest decrease in that metric.
Performances of key countries in October (all monetary units in local currency):
| Country |
Occupancy |
% change |
ADR |
% change |
RevPAR |
% change |
| Egypt |
54.6% |
-33.2% |
EGP466.61 |
-13.4% |
EGP254.84 |
-42.2% |
| Saudi Arabia |
61.5% |
+29.5% |
SAR931.80 |
+33.0% |
SAR572.68 |
+72.2% |
| South Africa |
61.5% |
+7.3% |
ZAR835.67 |
+0.8% |
ZAR513.87 |
+8.2% |
| United Arab Emirates |
76.7% |
+10.8% |
AED797.86 |
-0.5% |
AED611.57 |
+10.3% |
*percentages are increases/decreases for October 2011 vs. October 2010
View Global Hotel Review for October.
Media contacts:
Konstanze Auernheimer
Director of Marketing & Analysis
STR Global
KAuernheimer@strglobal.com
+44 (0)207 922 1961
Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318
Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305
